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Facebook is launching a new dating feature

  • by Deborah Evans
  • in Money
  • — May 6, 2018
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Match's Chief Executive Officer Mandy Ginsberg took a swipe at Facebook in an email statement, saying it was flattering that Facebook wanted to enter the dating app market, however, they were surprised that the social media giant would do so now, considering the amount of sensitive and personal data involved in the dating business.

At Facebook's annual F8 developer conference, CEO Mark Zuckerberg justified his decision to develop the dating feature.

"This is going to be for building real, long-term relationships - not just for hookups", the Verge reported, Zuckerberg, as joking onstage.

At a time when Facebook is still embroiled in a scandal involving Cambridge Analytica, with the dating app, the company looks to only be taking the freaky and intrusive one notch up.

According to a Pew Research Center Social Media Fact Sheet dated February 5, 18- to 29-year-olds are still the most likely Facebook users among those who are active on social media, with 81 percent of that age group using the app or website. When you create a dating profile or your parents create one for you, it won't be visible to anyone else on your friend list. Users who choose to participate will click on a heart icon on their profiles, where they'll be prompted to set up dating profiles, choose nearby events to go to, see the profiles of other singles who are also attending and start communicating with those people.

"I believe that we need to design technology that helps bring people closer together", Zuckerberg said.

Twitter issues warning to all 336 million users
This is a precautionary request in light of a recent bug discovered by the company which exposed all passwords internally. Since the best passwords should be hard to remember, consider using a password manager like 1Password or Lastpass.

Investors in other online dating platforms appear spooked by Facebook's move into the space. The one with "in a relationship" or "married" will not get covered, as Zuckerberg said, the new feature is meant to interest only those users who show themselves as "single".

People also had jokes. "We've designed this with privacy and safety in mind from the beginning", Zuckerberg said during a keynote speech.

Moreover, you will receive messages from potential suitors in an inbox separate from your regular Facebook Messenger, which prevents people from sending photos or links when they are chatting with a stranger for the first time. The new feature was announced by Facebook's CEO, Mark Zuckerberg. We all know how he booted Eduardo Saverin, co-founder of Facebook, from the company.

The company says the feature will begin testing later this year and there will be more information on the details as we get closer.

Elevated Careers sounds a lot like a dating service, except with "employer" and "employee" replacing the two people looking for love, which reminds you just how similar the mechanics can be for any matching service (something Facebook must also realise).

According to the latest news by Bloomberg, Facebook Inc. announced that it was going to launch a new dating feature on its social media platform. While dating site affiliates have been banned from Facebook for several years, dating sites can still advertise on the social network.

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